Hey Reader,

I want to share a question that completely transformed my business (and my life):

“What’s enough?”

In 2015, I hit my highest revenue year ever in my business. From the outside looking in, I was crushing it. But inside? I was absolutely miserable.

I was working more hours than I had in my corporate job. I had a growing team to manage, multiple offers to maintain, and an endless to-do list. I was chasing more growth, more revenue, more clients… without ever stopping to ask why.

Then I burned out. Hard. I had to take three months completely off just to recover.

During that time, I had a realization that changed everything: I had never defined what “enough” looked like for me. I was caught in an endless cycle of more, more, more - without any clear destination.

So I asked myself...

What’s enough money for me to live the life I want? What’s enough working hours? What’s enough clients? What’s enough impact?

The answers surprised me.

My “enough” number for income was actually lower than what I was making, but I wanted far more time and freedom than I currently had.

I realized I didn’t need or want a big team, multiple complex offerings, or to be working 50+ hours a week.

What I really wanted was a business that gave me the freedom to travel regularly, work primarily in the mornings (when I have the most energy), and have plenty of space for other interests in my life.

This clarity allowed me to completely redesign my business around what I call the “tiny business” model - intentionally small but mighty profitable, with simplicity at its core.

Now I work about 20-25 hours a week, take 6-8 weeks off each year, and have built my business to support my life - not the other way around.

One of my clients, Tracy, went through a similar transformation. As a consultant, she was earning great money working with clients, but found herself completely burned out - waking up at 3:30 AM from stress, unable to sleep, and constantly fielding urgent texts from clients at all hours.

When we started working together, Tracy realized she was stuck in an unsustainable cycle. She was trying to please everyone, saying yes to every request, and letting clients dictate her schedule and boundaries.

During our work together, Tracy had a powerful realization. Despite earning well over $250K a year, she was completely burned out.

She told me: "I need to completely rethink my schedule. I realized I don't want to work five full days a week anymore. What I really want is six-hour workdays, or a four-day work week with a full weekday off. Time for myself needs to become just as valuable as income."

We worked on restructuring her client relationships, establishing clear communication protocols, and setting proper boundaries. Instead of being constantly available via text, we created systems where client requests were organized, prioritized, and handled during specific working hours.

The key shift wasn't working harder or implementing some fancy strategy - it was getting crystal clear on what "enough" meant for her specifically, and then designing her business to support that vision.

Now Tracy is working with fewer clients but at higher rates, focusing on the projects that genuinely energize her, and creating space for travel (she's heading to Mexico for a month or two). She's sleeping better, feeling more creative, and actually enjoying her business again.

Whether you’re just starting your business journey or you’ve been running your business for years, this question is equally powerful.

For new entrepreneurs, it lets you design with intention from day one, avoiding the burnout traps altogether.

For established business owners, it offers a path to scale down, simplify, and reclaim your time while maintaining or even increasing your income.

What would “enough” look like for you? Enough income? Enough time? Enough impact?

This question is at the heart of my Tiny Business Revolution approach, and I’m putting together a private mentorship experience for professionals who want to build businesses defined by their own version of “enough” - not someone else’s definition of success.

Would you like to join us?

Just hit reply to this email with "I'm in!"and I’ll share more details.

-Lydia

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P.S. If you're curious about what a tiny-but-mighty business could look like for you, reply with "I'm in!" and I'll send you some information about the Tiny Business Revolution program starting soon. I'm working with a small group of people who want to simplify, streamline, and systemize their business so that they have time to enjoy their lives.

P.P.S. Not sure if this investment is right for where you're at in your business journey? Reply with "OPTIONS", then tell me more about where you're at, and I can share some thoughts on what might be the best next step based on your specific situation. Sometimes TBR isn't the right fit right now, and I'm happy to point you in a direction that makes more sense for where you are.